Lefu Shop
Branding, Digital Marketing, Idea-Concept, Logo Creation, Photo Consultant, Print, Research
Lefu Shop was and is a totally different project and challenge, which led me in new design and business appoaches.
A DIFFERENT CHALLENGE
LEFU is an exciting leather and eco-aware fur Etsy shop. After 3 years of running on Etsy with a product which proved difficult to sale, I was asked to offer support. The only way to make it better, was a total reboot. New branding, new setup of the online shop, new photo shooting and new ways to increase sales and establish new coperations.
I have worked extensively in developing the brand and its marketing strategy, customer service, achieving a strong number of sales for a limited number of products, while also building a network of loyal customers and wholesalers (byers and sellers).
Photo Shooting

What they say
“ I am so pleased with my purchase of the hat. It is made very well, and the fur is gorgeous! ”
Lynne Mullins
“Return shopper. Very pleased again! Great style, length and quality. Thank you!!”
Jennifer
“Absolute amazing work and exactly what I wanted. Very nice contact and also great quality of fur and leather. Very pleased and satisfied and will definitely buy again. Highly recommend this shop for everyone …many thanks”
Tanja Löscher
“Very comfortable slippers. Warm and cuddly inside.
Would them everytime recommend to buy.”
Peter
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